Online Jeweler Launches Digital Custom Engagement Ring Builder


Online jewelry retailer Ritani is prepared to disrupt the $30 billion engagement ring industry with new proprietary technology that will allow couples to digitally create their perfect engagement ring with its custom engagement ring-builder, now available on its website.


This cutting-edge tool allows customers to create unique and personalized engagement rings online in as little as 5 easy steps – elevating the engagement ring shopping experience to new heights.

With the introduction of the custom ring-building feature, customers can now take their involvement in the design process to a new level. This feature allows users to select from a wide range of stunning diamond shapes, metals, settings, and band styles, enabling them to create a one-of-a-kind piece that perfectly reflects their style and preferences.


Picking out an engagement ring shouldn’t be a stressful process and Ritani just made it much easier.


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