One TikToker wrote, “The memeification of Kamala’s campaign is going to win her the election bc she’s the first candidate in years (ever?) to treat young people as a serious and important voting demographic. Incorporating gen z culture into her marketing campaign is not only very brat, it also validates the importance of young voters as a population worth marketing to.”
This article was originally published by Buzzfeed.com. Read the original article here.