Latinos See More Movies Than Anyone. Why Is Hollywood Ignoring Them?

Camilo Becdach, a partner at McKinsey, joins to discuss what the film industry can do to improve the on- and off-screen representation of Latinos

Matt is joined by Camilo Becdach, a partner at McKinsey, to discuss how improving on- and off-screen representation of Latinos could generate billions of dollars in new revenue for the film industry. Latinos are the most avid filmgoers per capita in the United States, and Camilo argues that Hollywood is leaving $12-18 billion on the table every year by underrepresenting Latinos on and behind the screen. He also outlines the barriers at the executive level confronting Latinos in entertainment, and what the industry can do to fix this (02:39). Matt finishes the show with an opening-weekend box office prediction on the John Krasinski–directed animated film IF, starring Ryan Reynolds (22:42).

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Host: Matt Belloni
Guest: Camilo Becdach
Producers: Craig Horlbeck and Jessie Lopez
Theme Song: Devon Renaldo

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This article was originally published by Theringer.com. Read the original article here.